About Us
Values That Lead Us
We take an honest look at the businesses we consider partnering with and draw a roadmap for what the quickest path to increasing revenue is. Then we get to work. There’s no forcing a channel or tactic to work because we like it. With our egos at the door, we go for whatever we know will work best to increasing topline growth.
Ah, so you’ve made it to the about page, having a proper peruse are we? Thank you for doing your due diligence in us. We’ll try to keep this as interesting as ‘about’ pages can be.
Does this Sound Familiar?
“To a man with a hammer everything looks like a nail”
– MARK TWAIN
The problem is that especially in the E-commerce or SaaS industry, none of these elements in isolation are enough to get you to where you need to be. Well, sometimes they are, but then again, sometimes they’re not. If growth marketing was really just one paid ads campaign, one tactical SEO strategy, one email campaign, surely businesses would have no problems. That’s where we come in. We look at the quickest wins first to allow your business to grow, not what some other marketers have told you is necessary.
With the industry seemingly only caring about their own bottom line, we thought to ourselves the following:
Since we have many tools at our disposal, we’re not biased to any particular strategies that many “boutique agencies” often try and force down your throat…because quite frankly… they have no choice.. they can’t do anything else but one thing.
And yes there’s a case for specialists, but as our favourite growth strategist Charles Darwin said…
“It is not the strongest of the species that survives, not the most intelligent that survives. It is the one that is the most adaptable to change.”
– CHARLES DARWIN
We understand that a marketing strategy should be seen as an ecosystem that only works when all the pieces of the puzzle are in place. We will never work with you unless we believe there is a strong chance of success and if we can’t help you we have tonnes of partners who can. 🙂
Meet The Founder
My journey hasn’t been without its failures though, which have always (begrudgingly) been my best teachers. I learned this first hand when I started a physical statues business with no attempt at marketing, believing, ‘if my product is good, people will come’. It was here I realised simply ‘promoting’ on even the most popular e-commerce platforms and praying was insufficient. It was only when I applied my knowledge of digital marketing that sales increased, and increase they did. In fact, we had to stop, because I was making these items by hand and I could no longer keep up with the volume!
Outside of work I am a fitness enthusiast training to be a level 3 personal trainer with NASM. I’m also a passionate martial artist currently practising Muay Thai as well as Taekwondo, aiming to earn the penultimate belt before black this year. With a degree in Bioengineering, I still geek out reading up on biomechanics and health tech. If you’d like to know more about how I can help you, get in touch for a quick 10-minute call below. I look forward to working with you soon.
If we can’t help we simply will not take you on. No time wasted, with a quick conversation we’ll know if we can help you. If we can’t we’ll just pass you onto a partner who can. Your best interests at heart. Always. Speaking of calls…
